{"id":4225,"date":"2026-05-25T21:08:25","date_gmt":"2026-05-25T21:08:25","guid":{"rendered":"https:\/\/jcarlosmendoza.com\/?post_type=proyecto&#038;p=4225"},"modified":"2026-07-28T01:50:35","modified_gmt":"2026-07-28T01:50:35","slug":"el-sitio-web-de-la-agencia-donde-trabaje-hecho-por-mi","status":"publish","type":"proyecto","link":"https:\/\/jcarlosmendoza.com\/en\/proyecto\/el-sitio-web-de-la-agencia-donde-trabaje-hecho-por-mi\/","title":{"rendered":"SM: El sitio web de la agencia donde trabaj\u00e9, hecho por m\u00ed"},"content":{"rendered":"<p class=\"wp-block-paragraph\">There's one project that holds a special place in my portfolio: the website for <strong>SM<\/strong>the creative agency where I worked for over 6 years. Not everyone gets to build the digital home for their own employer \u2014 and when they handed me that responsibility, I didn't take it lightly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What did I build?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A full corporate site on <strong>WordPress + Elementor Pro<\/strong>but with one important distinction: it wasn't a single site \u2014 it was <strong>three versions of the same one<\/strong>, each optimized for a different market:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud83c\uddf2\ud83c\uddfd <strong>Mexico<\/strong><\/li>\n\n\n\n<li>\ud83c\uddea\ud83c\uddf8 <strong>Spain<\/strong><\/li>\n\n\n\n<li>\ud83c\udde8\ud83c\uddf4 <strong>Colombia<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Every version adapted to its local market, with its own content approach and, most importantly, with <strong>thorough technical SEO work<\/strong> on each one. URL structure, metadata, hreflang tags for geographic targeting, page speed, heading hierarchy \u2014 nothing left to chance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why does SEO matter in this case?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Porque una agencia digital que no aparece en Google tiene un problema de credibilidad. SM necesitaba posicionarse en tres pa\u00edses con b\u00fasquedas, competencia y comportamiento de usuario completamente diferentes. Ese reto lo resolv\u00ed con criterio t\u00e9cnico y estrategia, no solo con contenido.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What I learned here<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Building the website for your own workplace forces you to understand the business from the inside out. I knew the services, the clients, the brand voice \u2014 and that translated into a site that didn't just look good, but communicated exactly what the agency was.<\/p>\n\n\n\n<br>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"623\" height=\"2560\" src=\"https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--scaled.png\" alt=\"\" class=\"wp-image-4228\" srcset=\"https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--scaled.png 623w, https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--73x300.png 73w, https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--249x1024.png 249w, https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--768x3156.png 768w, https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--374x1536.png 374w, https:\/\/jcarlosmendoza.com\/wp-content\/uploads\/2026\/05\/spicyminds-mx--3x12.png 3w\" sizes=\"(max-width: 623px) 100vw, 623px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>Sitio web corporativo de SM, la agencia creativa donde trabaj\u00e9 \u2014 desarrollado con WordPress y Elementor Pro para tres mercados: M\u00e9xico, Espa\u00f1a y Colombia, con SEO t\u00e9cnico aplicado en cada versi\u00f3n.<\/p>","protected":false},"featured_media":4230,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false},"categories":[11,6],"tags":[10,30],"proyecto":[],"class_list":["post-4225","proyecto","type-proyecto","status-publish","format-standard","has-post-thumbnail","hentry","category-pagina-web","category-seo","tag-elementor-pro","tag-wordpress"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<link rel=\"canonical\" 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